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1. Introduction
An introduction to Marketing knowledge for Project Managers
  • Why this knowledge is important
    Why this knowledge is important
    If you want to have a useful conversation with professionals from many different fields you need to be able to speak their language and understand what they say. 
    These resources give you the basic language to have real conversations with designers, developers and all different technical partners you will need to interact with when you are a project manager doing some digital projects.